The Pharmafocus Interview: Jan Lundberg AstraZeneca's global head of drug discovery talks about new compounds, learning from mistakes and the real heroes behind life-saving drugs.(more)
Emerging confidence Evidence-based medicine is an evolving practice, even in the developed world, but proving value is getting tougher in emerging markets too, says Ben Shankland(more)
Encouraging New Thinking in Strategic Planning Thursday , April 12, 2007
Too much strategic planning in the pharma industry is based on 'more of the same'. But in a changing marketplace, what might at first seems like the safe option is anything but, says Dr Paul Stuart-Kregor....(more)
Pharmafocus Europe Tuesday , April 03, 2007
Download the first issue of this new quarterly pan-European publication now...(more)
You have 6 new messages Monday , April 02, 2007
Where should e-marketing feature in the marketing mix and what does the future hold for the medium? Six e-marketers share their thoughts...(more)
