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 What is RSS?
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Do doctors really use the Internet?
Tuesday , August 12, 2003
Nearly ten years after healthcare professionals first started using the Internet, its full potential, through a combination of human and technical shortfalls, remains unfulfilled...(more) |
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The new GP contract : incentives for pharma too
Tuesday , August 12, 2003
What does the new GP contract hold for the pharmaceutical industry? ...(more) |
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Look closer - The importance of local opinion leaders
Tuesday , August 12, 2003
It has always been an established rule that if pharma companies want to maximise impact at launch, they need to have a group of well-respected, knowledgeable and high-profile advocates on board who will champion their products and pave the way to a successful market pull...(more) |
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Pharmacovigilance careers opportunities
Monday , August 11, 2003
A look at pharmacovigilance careers available within regulatory authorities ...(more) |
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Pre-clinical marketing: understanding need
Monday , August 11, 2003
Pharma companies can avoid having to scrap uncommercial products in the late development stage by creating a truly market-orientated R&D process...(more) |
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Pharma upbeat on the future of online detailing
Monday , August 11, 2003
Results of e-detailing survey indicate pharma sees a future for it in the marketing mix...(more) |
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Retaining the talent you recruit
Monday , August 11, 2003
With an effective, long-term recruitment strategy central to pharma¿s future should the industry re-evaluate its HR policies as its operating environment changes?...(more) |
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The new GP contract
Friday , August 01, 2003
The new GP contract may be a mixed bless for the profession, but seems to carry only good news for pharma ...(more) |
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