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Latest Features ( October )
A postcard from ... Slovakia
We take a look at how this young country is managing healthcare and controlling costs(more)
The Pharmafocus Interview: Jan Lundberg
AstraZeneca's global head of drug discovery talks about new compounds, learning from mistakes and the real heroes behind life-saving drugs.(more)
Emerging confidence
Evidence-based medicine is an evolving practice, even in the developed world, but proving value is getting tougher in emerging markets too, says Ben Shankland(more)
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  What is RSS?

We want a global brand, should take you what, 3-6 months, tops?
Friday , January 31, 2003
The role of creative market research in delivering a compelling brand....(more)
Powering up the pipeline
Friday , January 31, 2003
By 2010, the pharma industry will provide much more than just drugs. Companies that provide ¿targeted treatment solutions¿ will deliver bigger returns than ever before. ...(more)
  User profiling - do you really know your users?
Friday , January 24, 2003
Spending time to understand your users can have significant benefits for your web strategy....(more)
How pharma recruitment has changed of late
Friday , January 24, 2003
How changes in the industry affect the recruitment process....(more)
  All over the world: going global
Thursday , January 23, 2003
As the forthcoming enlargement of the EU will push global marketing even further to the front of the agenda, what does it mean for the pharma industry? ...(more)

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