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Latest Features ( November )
What's your career plan?
A successful career is not just about luck - planning ahead can help create the opportunities which will ultimately lead to job satisfaction, says Paul-Stuart Kregor(more)
Managed Entry: creating a dialogue ahead of your launch
Communicating with NHS decision-makers on a strategic level before launch can be beneficial for all sides and help foster collaboration and understanding, says Mike Weetman(more)
Good Publication Practice 2: updating best practice
You could help shape new guidelines for clinical trials publications, says Chris Graf(more)
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  What is RSS?

Are you reaching your customers?
Wednesday, January 03, 2007
Traditional marketing is now incompatible with NHS reform, but market access can provide the key for unlocking the door to a product's success, says Richard Morton....(more)
Is optimisation the new sales mantra?
Tuesday , January 02, 2007
Forget information bombardment, a specialised, highly trained sales team is what's needed for maximum impact in the new NHS prescribing landscape, says John Hosken...(more)
Are patients about to take charge?
Tuesday , January 02, 2007
Giving patients the power to positively control their treatments, while improving compliance, relies on pharma companies providing user-friendly drug information, says Andy Newman....(more)

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