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 What is RSS?
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Emotional relationships: marriage vs. holiday romances
Monday , March 31, 2003
The ongoing dalliance between the wealthy pharmaceutical company and the service orientated clinical CRO. ...(more) |
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We're letting you go
Thursday , March 13, 2003
So, you think you're going to be made redundant? What to do when a practical demonstration on the scarcity of 'a job for life' looms....(more) |
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Strategic communications planning
Wednesday, March 12, 2003
Planning your strategic communications is all about balance and targeting, so what factors should you take into account? ...(more) |
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DTC: the new philosopher's stone?
Wednesday, March 12, 2003
An update on direct to consumer advertising and its future in Europe. ...(more) |
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Project management - you get what you pay for
Wednesday, March 12, 2003
Every project has a project manager, but what exactly does such a person do?...(more) |
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Waiting for the upturn
Wednesday, March 12, 2003
The industry is currently suffering from a lack of innovative new products, so what is being done to bring back the boom?...(more) |
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Are your sales teams dedicated?
Wednesday, March 12, 2003
Dedicated or syndicated contract salesforces - short-term fix or long-term partnership? ...(more) |
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Technology in clinical trials
Wednesday, March 12, 2003
Clinical testing is by far the most expensive phase of the drug development process, so what technology is available to help companies improve the process? ...(more) |
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The Stone Age salesforce
Wednesday, March 12, 2003
You can take your salesforce out of the Stone Age, argues Jonathan Akehurst, but you cannot take the Stone Age out of your salesforce! ...(more) |
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